After July 31, it will transition to accomplish "other important objectives" for Rocket Cos., the press release said. For now, it will direct clients to apply for a home loan with Rocket Mortgage. will remain operational after the name change. Quicken Loans has a legal "doing business as" and consumers may see the company referenced by either name until July 31. ![]() Last September, Quicken Loans Mortgage Services, the company’s third-party originations channel, was renamed Rocket Pro TPO, to closer align its branding with Rocket Mortgage. Since then, advertisements have used the branding “Rocket Mortgage by Quicken Loans.” While the launch generated some concerns about loose underwriting, by 2018, 98% of Quicken's applications were coming through the app. Rocket Mortgage also allows you to apply for a loan from anywhere using a. It’s certainly quick: Rocket Mortgage says it can approve a mortgage loan in just eight minutes. The company says it saves users both time and money. 7, 2016, when the Rocket Mortgage app was unveiled to the public during the Super Bowl. The Rocket Mortgage platform (and the online process it offers) is one of Quicken Loans’ biggest selling points. The shift in name recognition began on Feb. A licensing agreement allowed the mortgage company to continue using the Quicken branding. At that time, the combination became Quicken Loans.īut in 2002, Intuit resold Quicken Loans back to Gilbert for $23.3 million. suit alleging that pressure tactics used by Quicken Loans and TSI to influence home appraisers to raise appraisal values to obtain higher loan values on. The company's original name was Rock Financial, and it operated under that moniker until Dan Gilbert sold the company for $370 million in 1999 to Intuit, which then merged it with its own business QuickenMortgage.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |